• 21 - 22 May 2024
  • Chelsea Industrial, New York

The sports, media, brands and popular culture show.

The sports,
media, brands
and popular
culture show.

Leaders and Sports Business Journal bring you this immersive event to maximise the growth of your integrated sports and entertainment business strategies.

Created by:
  • Leaders
  • Sports Business Journal
00
Days
00
Hours
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Minutes
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Sport
Culture
Lifestyle
Entertainment
Sport
Culture
Lifestyle
Entertainment

About 4se (pronounced 'force')

We’ll explore how creative brand collaborations across sport, music, fashion and entertainment are fast becoming the most lucrative way to achieve business growth.

For teams and leagues, we’ll explore how collaborations across music, fashion, entertainment and media will deepen your engagement with your existing fan base, grow your relevance to brand new audience segments, and create lucrative new revenue streams outside of a saturated sports market.

For brands or anyone outside of sport, we’ll explore how collaborating across sport, music and fashion is your most lucrative opportunity to tap into the most passionate fan bases in the world and convert them to consumers of your brand.

Attend
Habits
How they’re formed, how they’re kept and why they’re critical to reaching and engaging fans.
Experiences
Making them immersive, making them special – in-person or on any device – and then making them stand out.
Tastemaking
Staying ahead of and tracking cultural and societal shifts, to make sure your message is relevant and meaningful for today.
Connections
With audiences, with brands, between industries, through change and over time.
Speed
Making sense of a world in flux, managing disruption and keeping pace with consumers.
Content Themes
The community-building content champion making Reddit part of your mix
Senior Director of Content Partnerships, RedditThe community-building content champion making Reddit part of your mixShow bio
The founder empowering people to embrace their roots through fashion and sports
Founder, MIZIZI InternationalThe founder empowering people to embrace their roots through fashion and sportsShow bio
The digital driving force leading NASCAR's entertainment blitz
Chief Digital Officer, NASCARThe digital driving force leading NASCAR's entertainment blitzShow bio
Attend

Join us in NYC

Insight

Conversations at the heart of the industry shift

Headline Partners

Take a look at who'll be tapping into the passion of these industries by supporting 4se 2024.

Created by

Leaders Group Sports

Attend

Join us in NYC